“The current trends in bridal styles are no longer conventional. People have moved on towards being more fashion oriented and want to try out more contemporary designs. My new bridal collection is an expression of the rich culture of India depicted through the embroideries and ornamentation, and modernised for today’s brides,” said Manish Malhotra.

“Dubai is like a second home to me and I see tremendous potential for my designs and styles in this market, especially because of the cosmopolitan demographics of the city and not to mention the huge Indian population. The bridal collection that I am displaying at The Bride Show is certain to interest a varied audience including Arab women looking for Indo-Western bridal wear that also encompasses traditional design elements,” added Malhotra.